Accented Glory interviewed Marsha of Sassy Critic! Marsha is a beauty blogger and influencer. She is truly building a brand around her passion!
1. What inspired you to create your brand? - I have always been into beauty products and somewhat of a product junkie. When I buy things or am thinking about buying new products, I always check the reviews first. At one point, I started making it a point to leave reviews on things that I've bought and saw how helpful it was to others in influencing their buying decisions. So, I decided to pair my love for beauty products with reviews and started my blog, Sassy Critic (SassyCritic.com). On my blog, you will find reviews of and discussions about products from makeup, curly hair products, skincare products, and nail polish! All of my favorite things lol! I have a lot of fun blogging.
2. The entrepreneur life can be like a roller coaster ride; ups, downs, and loops! What keeps you motivated? - That is so true! I have experienced that with previous business endeavors and even with my blog. It's a struggle to be seen in a sea of other fish in the same niche or industry as you. What keeps me motivated is focusing more on why I started in the first place and less on my website's stats. I wanted to get to a place where I stopped checking my views and likes every 5 minutes and just focus on consistently putting out good content. I'm happy to say that I've gotten to that place. Another motivator has been joining groups of other bloggers. I've learned so much from them and they have given me the support and encouragement I need to keep going and improving.
3. Growth is intrinsic in brand building. What do you foresee as the next level for your brand?- Last year, I was encouraged to start a YouTube channel as an extension of my blog. I wasn't posting videos that often initially, but now my goal is to grow Sassy Critic even more by growing my YouTube channel (Sassy Critic Beauty). On my channel, you will see more product reveals, reviews, demonstrations, and I'd like to also collaborate with other beauty bloggers and vloggers. I would also love to become a brand ambassador for a curly hair or makeup company! I think that would be so exciting!
4. What advice would you give someone who's considering becoming an entrepreneur? - My advice would be to only start a business that you really genuinely believe in and have a strong interest in doing and not something you're doing just for money. Money is great but when you truly believe in the service or product you are providing, you are more likely to stick with it and push forward when you hit those bumps in the road. Plus, people can tell when you're more focused on making money and that's a huge turn-off.
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Follow Sassy Critic on Instagram to enter her giveaway of Accented Glory's NEW Paisley Adjustable Headband design! Winner will be chosen on April 1st and US residents ONLY.
Our visionary has answered another question from "Ask Our Visionary"! Check out her recommends to a fellow natural that's experiencing problems with her headwrap. Click AOV to submit a question to her and she'll answer your question in a blog post on Accessory Diva!
Too often hair accessories get a bad rap and are accused of causing hair damage and pain. As a hair accessory designer and a natural, I embrace opportunities to educate other fellow naturals on what to look for in hair accessories. So for the record, it's not the hair accessory per se that's the problem, but the misuse of it, bad fit, and materials used to create it is the culprit. As naturals, we must be mindful of protecting our hair and avoiding pain when choosing hair accessories.
When styling with hair accessories, the first thing I recommend is making sure your hair is properly moisturized before applying accessories. I know, I know headwraps are our go to for bad hair days! I get that but, that doesn't give you a pass on caring for your hair. Moisturizing your hair protects it from dryness and breakage. It also acts as a safeguard against fabric of headwraps.
So, how do we know if our hair accessory is a proper fit? It doesn’t hurt; our headwraps should not cause pain or headaches. Many people experience headaches, because their hair accessory is too tight. Headaches caused by accessories are known as external compression headaches that are the result of continuous pressure on forehead, scalp, or behind the ears. To relieve the pressure I recommend loosening the headwrap; find that line between snug and comfortable. Also, lessening the amount of tension from headwraps protects the hairline from stress. If you're concerned about your headwrap slipping, you can secure it with bobby pins.
Naturals need to also avoid headwraps created with fabrics that will cause friction with textured hair and dry out hair. Often times naturals use scarves as headwraps. Most scarves are designed for warmth and are created with coarse tight woven fabrics. Course fabrics such as tweed and wool can cause friction and lead to breakage. Some cotton fabrics has a tendency to dry out hair. Many naturals already struggle with dry hair and there is no need to further contribute to the dryness. Softer lighter fabrics like linen or cotton gauze (a "good" cotton) are better suited for naturals because they don't cause friction or dryness. They are also open weave fabrics which allows airflow and the scalp to breathe under headwrap.
We should always moisturizer our hair before wearing any hair accessories; this minimize damage to textured hair. You control the tension of your headwrap so, lessening the tension avoids pain and also protects your hairline. Be mindful of the fabrics you use to wrap your hair with; all scarves and headwraps are not created equal. To sum it up, your bad hair day don't have to mean bad news for your beautiful natural tresses!
Tonya - Accented Glory Visionary
You can shop for "natural hair friendly" headwraps at Inspirit Arts Headwraps. Use coupon code MHGKW1486453 for discount and FREE shipping (US ONLY) when you check out at www.InspiritArtsDiscounts.com. **NOTE: FREE shipping is for US ONLY and orders less than $100. Wholesale packages $100 and over ARE NOT included.** Read here for affiliates disclosure.
Accented Glory kicked off "Ask Our Visionary"! Below is our visionary's third answer. Click AOV to submit a question to her and she'll answer your question in a blog post on Accessory Diva!
I have received my first video request! I was asked to create a video tutorial of a head wrap style.
Tonya - Accented Glory Visionary
Cierra has been a part of Accented Glory since its launch in June 2013. Outside of being an "Accessory Diva", she's a college graduate who desires to pursue a career in law.